by David Giersdorf | Nov 19, 2025 | Insights
As the cruise industry accelerates toward 38 million passengers and dozens of new ships enter the fleet by 2035, something bigger than capacity growth is unfolding. We are entering a new chapter — a chapter I call the Experience Expansion Era. Mega-ships still...
by David Giersdorf | Nov 19, 2025 | Insights
The future of cruise distribution isn’t a zero-sum game. As the industry expands, both direct and intermediated channels can grow — if each evolves fast enough to stay relevant to tomorrow’s guest.The cruise industry’s next wave of growth will be powered by Gen X and...
by David Giersdorf | Nov 4, 2025 | Insights
Why the travel industry is chasing the wrong generation—and missing a $15 trillion opportunity happening right now INTRODUCTION: The Invisible Hand Moving Trillions While the travel industry obsesses over Millennials’ Instagram habits and TikTok trends, the...
by David Giersdorf | Nov 4, 2025 | Insights
While the travel industry obsesses over Millennial couples posting Instagram selfies, a massive solo travel wave is building—powered by the greatest wealth transfer in history.The numbers tell a striking story:Over the next 25 years, $40 trillion will flow to widowed...
by David Giersdorf | Oct 27, 2025 | Insights
How to identify and capture the 7% of Baby Boomers driving 30% of luxury travel revenue—before your competition does The Math That Changes Everything Here’s a statistic that should stop every luxury travel marketer in their tracks: While Baby Boomers control $76...
by David Giersdorf | Oct 27, 2025 | Insights
When your next guest’s travel advisor is an algorithm, who really controls the sale? A traveler sits at their kitchen island and says, “Plan me a cruise for next March.” Within seconds, their personal AI assistant — trained on years of preferences, budgets, and...
